Amazon Launches Data Analytics Tools for Brand Sellers

Amazon Launches Data Analytics Tools for Brand Sellers

Amazon has launched two new features, "Search Performance" and "Search Term Performance," to help brand sellers refine their operations. By analyzing data at the ASIN and keyword level, sellers can diagnose sales funnel issues, optimize keyword strategies, seize market opportunities, and achieve data-driven performance growth. These features empower sellers to understand how their products are performing in search and how customers are finding them, enabling more informed decisions and improved campaign effectiveness.

12/31/2025 Logistics Industry Insights
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Ebay Expands Overseas Warehouse Sales Strategies

Ebay Expands Overseas Warehouse Sales Strategies

This article provides a detailed analysis of eBay overseas warehouse order fulfillment, shipping processes, and operational strategies. It covers key aspects from identifying target customer regions and selecting appropriate first-leg shipping services to understanding overseas warehouse information, optimizing the shipping process, and leveraging the advantages and value of overseas warehousing. This comprehensive guide assists eBay sellers in expanding their overseas markets and enhancing their competitiveness by providing practical insights into effective overseas warehouse operations.

12/31/2025 Logistics
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Amazon Boosts Transparency Urges Brands to Adapt

Amazon Boosts Transparency Urges Brands to Adapt

Amazon's decision to display sales data in select categories signals a new era of transparency in e-commerce. Sellers should adapt by shifting from broad-based approaches to more refined operations, focusing on brand building to navigate platform changes and achieve sustainable growth. This move necessitates a strategic shift towards quality and brand differentiation to compete effectively in a more transparent marketplace, ultimately rewarding those who prioritize customer value and brand loyalty.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Adapt to Algorithm Changes Keyword Challenges

Amazon Sellers Adapt to Algorithm Changes Keyword Challenges

Recently, Amazon sellers have experienced a sharp drop in organic keyword rankings and sales decline. This is due to Amazon's frequent algorithm adjustments and page layout changes, drawing on Alibaba's experience to address competition. Sellers should adopt strategies such as refined keyword research, optimized listing quality, diversified traffic acquisition, brand-building operations, and multi-platform deployment to reduce reliance on a single platform. Embracing change is crucial for success in the ever-evolving Amazon marketplace.

12/29/2025 Logistics Industry Insights
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Ebay Explains Account Suspensions and Prevention Tips

Ebay Explains Account Suspensions and Prevention Tips

This article delves into the common reasons for eBay account freezes, including late payments, violations of platform rules, and account information verification failures. It clarifies the distinctions between account freezes, suspensions, and restrictions. Furthermore, it provides actionable steps to take after an account freeze, such as contacting customer service, resolving violations, and filing appeals. The aim is to help sellers avoid transaction disruptions and ensure smooth business operations on the eBay platform.

12/29/2025 Logistics Encyclopedia
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Major Ecommerce Sellers Boom As Small Retailers Decline

Major Ecommerce Sellers Boom As Small Retailers Decline

The cross-border e-commerce industry experiences a stark contrast: top sellers see soaring performance and reward employees with equity incentives, while smaller sellers face an existential crisis, with year-end bonuses potentially vanishing. The industry shakeup is accelerating. To survive, small and medium-sized sellers need to focus on refined operations, differentiated competition, diversified channels, and embrace innovation. Only then can they break through the challenges and thrive in the evolving market.

12/29/2025 Logistics Industry Insights
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Amazon Refurbished Listings Face Compliance Risks

Amazon Refurbished Listings Face Compliance Risks

Refreshing Amazon listings can give products a 'new look,' but it comes with risks. This article reveals potential issues like failed merging, infringement complaints, insufficient traffic, and account suspension. It emphasizes the importance of compliant operations and advises sellers to be cautious about refreshing listings. Avoiding violations is crucial to prevent account termination. While tempting, the potential downsides of listing refresh should be carefully considered to ensure long-term success and avoid penalties from Amazon.

12/29/2025 Logistics Industry Insights
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Ebay Sellers Guide Picking Profitable Products Wisely

Ebay Sellers Guide Picking Profitable Products Wisely

This article delves into techniques for finding best-selling products on eBay, emphasizing the analysis of product ranking factors using the "Best Match" algorithm. It also provides a practical avoidance guide, warning new sellers to steer clear of collectibles, designer items, high-value electronics, jewelry, and highly competitive markets. This helps sellers mitigate risks and improve their chances of success in eBay operations. The guide aims to empower sellers with knowledge for informed product choices.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Guide How to Avoid Negative Feedback Disputes

Ebay Sellers Guide How to Avoid Negative Feedback Disputes

This article delves into three common dispute types on eBay: Item Not as Described (INAD), Non-Payment, and Item Not Received (INR). It provides effective response strategies and key timelines to help sellers resolve crises, regain buyer trust, and improve store operations. The analysis focuses on practical approaches to navigating these challenges and minimizing negative impacts on seller reputation and sales performance, ultimately contributing to a more successful and sustainable eBay business.

12/29/2025 Logistics Encyclopedia
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5step System for Amazon Ecommerce Success

5step System for Amazon Ecommerce Success

This article delves into the five core steps of Amazon product selection: defining needs, identifying the market, conducting market research, differentiating products, and leveraging platform tools. It aims to help sellers build an efficient product selection system by providing a systematic process to minimize risks and enhance profitability. Ultimately, the goal is to empower sellers to succeed in the highly competitive Amazon marketplace by making informed product choices and optimizing their operations for maximum impact.

12/29/2025 Logistics Encyclopedia
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